Evocalize introduces EVOLVE Artificial Intelligence, the next evolution in digital marketing

SEATTLE, Feb. 24, 2023 /PRNewswire/ — Evocalize, the provider of industry-leading technology powering many of the largest and most effective cross-channel digital marketing solutions, is pleased to announce the launch of EVOLVE, a new artificial intelligence layer built on top of its Collaborative Marketing Platform designed for franchise businesses to save time, maximize efficiency and improve ROI of local digital marketing initiatives.


EVOLVE integrates the power of artificial intelligence (AI) and machine learning, including generative AI, to give franchisors and businesses intelligent tools that enable their local teams to get the most out of their digital marketing efforts – no matter how much Marketing experience they have or what industry they are in.

With the ability to process each local user’s unique data to make highly localized decisions, EVOLVE automatically takes specific actions based on their unique situation, while providing near-instantaneous insights, personalized marketing support, detailed outcome predictions, and automated marketing execution – simply anyone Transform users into an experienced, informed, intelligent marketer. EVOLVE will also apply real-time local media mix optimizations to automatically maximize performance and ROI across multiple digital marketing channels.

Evocalize’s Collaborative Marketing Platform powered by EVOLVE technology is the first local franchise marketing solution that uses AI to rewrite marketing copy, optimize spend across channels for local conditions, and estimate actual results for each location in real time. The easy-to-use platform and their new suite of tools make it extremely easy for anyone to create and run effective digital marketing programs with just a few clicks – further pushing Evocalize’s goal of making sophisticated marketing easy at the click of a button.

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“Our mission at Evocalize is to provide franchisors and businesses with the tools to empower their local teams to thrive in the ever-evolving digital landscape,” said Matthew Marx, CEO of Evocalize. “With EVOLVE, we are launching the next evolution of local marketing capabilities with extremely powerful capabilities that serve as a sophisticated, personalized co-pilot that will transform the way people approach local digital marketing. We’re excited to see how the EVOLVE suite of AI and machine learning based capabilities will transform the digital marketing landscape and fuel the evolution of our approach to local marketing.”

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EVOLVE is the next evolution in local digital marketing, designed to save time, maximize efficiency and improve ROI for anyone marketing through digital channels like Google, TikTok, Facebook and Instagram. To learn more about developing your local teams into marketing professionals, visit evocalize.com.

About Evocalize
Evocalize’s Collaborative Marketing Platform is used by multi-site brands, technology platforms (like CRMs), and online marketplaces to empower their sites, agents, and users at scale with sophisticated, one-click digital marketing that drives real business outcomes and revenue . Evocalize is a Meta Business Partner and a Google Business Partner. Evocalize’s technology powers businesses across all industries including real estate, mortgage, insurance, financial services, restaurants, franchises, travel and more. Over 1,500,000 sophisticated digital marketing programs have been run using Evocalize technology, generating millions of leads and resulting in thousands of transactions to date. Evocalize is backed by Madrona Venture Group, Move, Inc., Second Century Ventures and Habanero Ventures. Visit evocalize.com for more information.

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SOURCE Evocalize