Gym membership cost, fitness apps still more affordable than Peloton

Even with a post-pandemic sales slump, the home fitness equipment industry is expected to see significant growth in the coming years — from $14 billion in 2021 to nearly $22 billion by 2028, according to data released by Research and Markets.

But not everyone can afford expensive equipment, and many don’t have room for a treadmill, stationary bike, or elliptical trainer.

That’s why streaming video fitness classes are a popular alternative, usually in the form of an app that you can access on multiple devices and often don’t require any equipment. This is also ideal for business travelers who might want to exercise in their hotel room before setting out for the day.

“The portability of fitness apps that can be used on the go, anytime, anywhere adds to its appeal,” said Tim Bajarin, a veteran technology analyst and chairman of San Jose, Calif.-based market research firm Creative Strategies, in an interview with USA TODAY.

“For the majority of people who don’t want to spend hard-earned money on expensive exercise equipment, these fitness software apps can help them stay fit at a much lower cost,” adds Bajarin, who says he’s added virtual reality ( VR) fitness app Liteboxer to his routine. “Training in VR could be the next big frontier in fitness programs.”

Aside from its home workout equipment, including the new Peloton Row rowing machine, the Peloton app is a subscription-based video streaming service ($12.99/month) that offers different types of workouts, ranging from walks and runs to Boot camp and biking range from weight training and yoga.

Peloton isn’t just hardware

As home fitness giants like Peloton merge video trainers with its exercise equipment, its popular Peloton app ($12.99/month after 30-day free trial) can be used with or without at-home hardware and is accessible on multiple devices: iPhone, iPad, Android phones, Android tablets, Fire tablets, Android TV, Fire TV, Apple TV, Roku, or the web.

Peloton Series:The fitness manufacturer introduces its first rowing machine

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