Simplifying costs and reallocating resources to more important aspects of a business contributes to success. Many companies use a lot of energy in their computing solutions; However, this can lead to higher costs. More effective resource budgeting can create more scalable solutions.
According to Justin Emerson (pictured), senior technical evangelist at Pure Storage, Pure Storage Inc. is addressing this issue by shrinking two-thirds of its customers’ energy budgets.
“We can use about 90% less DRAM in our drives, what you know, everything used,” he said. “EEverything you put in a drive consumes power, it increases the cost and all those things and that really gives us an efficiency advantage above everyone else.”
Emerson spoke with theCUBE industry analysts John Furrier and Savannah Peterson at SC22 during an exclusive broadcast on theCUBE, SiliconANGLE Media’s live streaming studio. They discussed how high performance computing is accelerating new data storage solutions. (*Disclosure below.)
Build simple storage solutions
Pure Storage creates simplified data solutions so customers can spend more time on mission-critical tasks. The company’s main goal is to make a lasting positive impact on customer operations and to reduce data center emissions and the overall carbon footprint. In September, the company announced that its FlashBlade storage platform uses 67% less energy and emissions, according to Emerson. Artificial intelligence and machine learning play an important role in bringing this vision to life.
“I think they’re really great for bringing along the benefits of technology to more people in an automated way, because the challenge has always been bandwidth of how much one man can do,” Emerson explained.
This process wouldn’t work without unstructured data, he added. This starts with high-performance, high-throughput, highly scalable storage solutions to be able to process the data.
Pure Storage continues to look for ways to improve based on what works most efficiently. User experience remains a major focus for the company, and without that knowledge, Emerson says the company would not be able to make advances in areas like algorithms and transfer learning.
Here is the full video interview, part of SiliconANGLE and theCUBE’s coverage of the SC22 event:
https://www.youtube.com/watch?v=logfeYSkvPU
(*Disclosure: This is an unsponsored editorial segment. However, theCUBE is a paid media partner for SC22. Neither Dell Technologies Inc., the primary sponsor for theCUBE’s event coverage, nor any other sponsors have editorial control over the content on theCUBE or SiliconANGLE. )
