Visitors will be treated to epic experiences with the new Samsung Galaxy S23 series and its ecosystem of connected products and services
Samsung Electronics will be showcasing its latest products and services, including the Galaxy S23 Ultra and Galaxy Book3 Ultra, at Mobile World Congress (MWC) in Barcelona, Spain from February 27th to March 2nd, 2023. See the latest Samsung Galaxy innovations through immersive and interactive exhibits.
“At Samsung, we believe the future of Galaxy innovation lies in a commitment to sustainability and open collaboration with partners,” said TM Roh, President and Head of Mobile eXperience (MX) Business at Samsung Electronics. “We’re excited to show at MWC this year how our latest lineups, including the Galaxy S23 Ultra and Galaxy Book3 Ultra, exemplify Samsung’s approach to creating new possibilities that improve our daily lives.”
Epic experiences with powerful products and services
Samsung’s latest innovations set a new standard for premium mobile experiences that are further enhanced through the ecosystem of products and services. At MWC 2023, Samsung will show how the Galaxy S23 series embodies its commitment to industry-leading innovation, with epic content capture and experience creation and a more eco-conscious design.
The advanced camera system of the Galaxy S23 series gives users more freedom to be creative and allows them to capture truly cinematic photos and videos. Visitors to the booth will be able to test the Galaxy S23 Ultra’s brand new camera features, including nightography capabilities in a 200-megapixel adaptive pixel sensor1 in low-light conditions for photos with incredible detail, as well as enhanced portrait photos with an AI stereo depth map. The Galaxy S23 series offers gamers and developers the fastest, most powerful performance Galaxy has ever had.2 Visitors to the booth can play racing games and experience the powerful gaming performance of the Galaxy S23 Ultra.
At the core of Samsung Galaxy Ultra innovation is the connected experience with the expanded Galaxy ecosystem. Visitors can explore seamless phone-to-PC connectivity features with the all-new Galaxy Book3 Ultra, which enables fast and smooth movement across multiple devices, screens and operating systems. MWC attendees can also discover the best of Samsung’s services with demos for sleep coaching using Samsung Health on the Galaxy Watch5, Samsung Wallet, and connecting and controlling home devices with SmartThings. You can also explore privacy features and the endless customization options available on Galaxy devices running One UI 5.1.
All of the new benchmark innovations of the Galaxy S23 series are housed in an eye-catching design that drives Samsung’s commitment to sustainability. Incorporating recycled materials in more device components than any other Galaxy smartphone3, the Galaxy S23 series is built to be durable and repairable, making it reliable for years to come. At the booth, visitors can learn more about Samsung’s new commitment to its concept of “everyday sustainability” and view an impressive art installation composed of multiple generations of upcycled S-Series devices.
Samsung integrations via MWC in collaboration with partners
Samsung believes in open collaboration and working with industry-leading partners to create the best experiences for its customers. Thanks to this approach, visitors can find Samsung at various partner booths during this year’s MWC. Attendees can visit Android Avenue (between Hall 2 and Hall 3) to learn more about the eco-conscious materials used in the Galaxy S23 series, customize sound notifications on the latest Galaxy smartphones, and even take some selfies directly from of the Galaxy Watch5 on display. Samsung will also be part of the Qualcomm booth (Hall 3, 3E10), where visitors can check the peak performance of the Galaxy S23 Ultra with the brand new mobile platform Snapdragon® 8 Gen 2 for Galaxy. The Samsung exhibition stand (Hall 2, 2K40) will demonstrate the durability of Samsung’s ultra-thin glass (UTG) used on the Samsung Galaxy Z Fold4. Visitors can also experience first-hand the clear and vivid Dynamic AMOLED 2X display of the Galaxy Book3 series.
To celebrate the launch of its latest products, Samsung will be promoting the Galaxy S23 series, Galaxy Book3 series and Galaxy family of devices in marquees at Fira Barcelona Gran Via, including the mega billboard, main entrance and outdoor flagpoles , be on display and hanging banners.
The Samsung MX stand (Hall 3, 3I10) at MWC is located in Hall 3 of Fira Barcelona Gran Via.
1 Samsung’s updated pixel binning technology for the Galaxy S23 Ultra offers 200MP, 50MP and 12MP output options.
2 Galaxy S23 series features the Snapdragon® 8 Gen 2 mobile platform for Galaxy, optimized for Samsung and exclusive at the time of Galaxy S23 series launch. The claim of the world’s fastest Snapdragon has been held since February 1, 2023.
3 Galaxy S23 Ultra uses recycled materials in 12 internal and external components (Galaxy S23+ and S23: 11 internal and external components) compared to six internal components in the Galaxy S22 Ultra.