Can Artificial Intelligence Solve Data’s Consent Problem?

For The Drum’s Data & Advertising Deep Dive, Reading Room agency’s Alexei Lee asks: Will data…

Apple Hasn’t Killed Mobile Advertising: The New Landscape Of Mobile Measurement Partners

Today, all digital advertising revolves around performance. Who saw your ad? For how long? Did they…

How to Protect Yourself If Your School Uses Surveillance Tech

Pfefferkorn also recommends asking your school to conduct an audit of their monitoring software, which could…

Google’s Ads Privacy Lead On Why It’s Fighting To Save The Ad-funded Internet

Digital advertising needs to be safer, but to forgo an ad-supported web altogether would be a…

Open-Source Constellation K8 Engine Aims to Bring Confidential Computing to Kubernetes

Constellation is a Kubernetes engine that shields Kubernetes clusters from the rest of the cloud infrastructure…

The Internet Has Grown In The Last Decade, So Why Hasn’t E-commerce Grown With It?

The last decade has brought new frontiers in measurement and attribution. But for The Drum’s e-commerce…

Algo Rhythm: AI presents significant privacy concerns, says survey

A survey by privacy and security providers Tssaro and Fractal shows that only 61 percent…

Leveraging AI for tackling corruption

After India experienced a great leap in digital revolution, new technologies like artificial intelligence (AI) could…

Mobile Advertising Is Evolving For The Better Thanks To High Standards For Brands

With widespread privacy concerns, in-app mobile has evolved into a large, scalable opportunity due to sophisticated…